The Death Of The Girlboss?

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Published 2024-02-21
The recent flop of Madame Web has caused mainstream media outlets to make a shocking admission - women don't watch all that many superhero movies. But what does this mean for the future? And coming after a disastrous series of female-led flops, could we be witnessing the death of the cinematic girlboss?

All Comments (21)
  • @laganas2008
    I had two tickets for Madame Web on my dashboard, but someone broke into my car and left two more. šŸ˜”
  • Nothing says ā€œout of touchā€ like making movies for women, and then getting mad at men for not being interested in them.
  • @twinklepug
    I think thatā€™s one of the reasons I love Ghibli films so much. The lead characters are mostly female, but they have weaknesses with their strengths and you have male counterparts that also have weaknesses and strengths. But they come together and help and support one another. Itā€™s not competitive.
  • @BHackn
    Got a new 4K TV and I fell off the MCU wagon right around ā€œCivil War.ā€ I thought I would go through all 33+ movies in timeline order. The decline came fast and hard, every female lead movie my GF was on her phone or walking around doing stuff and would say ā€œIā€™m still watching!ā€ Came to the conclusion of most woman didnā€™t want these movies either.
  • @theshadowman1398
    The whole boss girl era saved me a lot of money on movie / TV show purchases
  • @chadking375
    ā€œBruce, I realize you were abused by your father, lost your mother at an early age, suffer from crippling mental illness, have made several suicide attempts, lost your lover and failed when it matters mostā€¦ā€¦. but Iā€™m a woman in a very privileged position, had a loving family, donā€™t have any diagnosed mental illnesses and I have it harder than you.ā€
  • @sctkarter1111
    The biggest flop of the female boss concept is that they constantly try to make these female leads flawless characters, giving them zero complexity and no room for growth. Captain marvel, she-hulk, and rey palpatine are the same person from the beginning of their appearances to the end.
  • @Chimpmanboom
    1. Itā€™s ALWAYS forced 2. The super hero audience is mostly male. So youā€™re making a product to appeal to 20-30% of the viewer base. 3. I feel like when men think of ā€œstrongā€ women it isnā€™t necessarily physical strength like they are forcing on us. Itā€™s seeing your grandma looking at her 9 kids and 20 grandkids at every family gathering. Thatā€™s strength.
  • @tbone35453
    These screenwriters need to understand that smugness is a villainous character trait and humility is a heroic one.
  • @CrimsonFIame
    I don't think we are out of the cringe Era yet. Western gaming and Disney still has more money to lose
  • @entropybear5847
    As a nerdy guy I've completely checked out of capekaka anything at this point. I couldn't tell you what's going on in comic books, video games, movies. TV/Streaming. None of it.
  • Youā€™ve nailed it; the failure of these studios is understanding the core audiences, what they each want/enjoy and that thereā€™s nothing inherently want that
  • @marniesutton9553
    As a woman, it just INFURIATES me when they try to shoehorn a female character into the lead that panders to me as an audience member. You know who DIDN'T pander to me? Princess Lea, Uhura, Ripley, Sarah Connor, Trinity, Selene, even Black Widow in "The Avengers." And, what do these characters all have in common? They are organically strong & agentic characters whose toughness was an integral part of their nature & who star in iconic movie classics BECAUSE they are so great. But, put a Rey, or Rose, or Captain Marvel in a movie, or even a scene where all of the "girl power" comes together at once to fight the villain, & I am OUT! As a consumer of entertainment, I am smart enough to spot the difference between a good character, regardless of their sex, & a forced, feminist token, & I have been since I was about 4 years old.
  • @grandmamma
    100%. I'm old enough to remember when studios didn't hate their audiences
  • @SuperDomochan
    when you tell them that its not gonna work after several years of trying, they'll tell you that during all that time it was not applied well. They'll just keep looking for an excuse to keep doing it while alienating everyone else.
  • @chrishutchins42
    "It's like watching someone with an almost complete jigsaw puzzle who simply refuses to put the final piece into place because they don't like the picture that it forms." Wow. That's one of the best things anyone has ever said.
  • @suzybearheart530
    As a heterosexual woman who loved superhero movies, I don't want to see a bunch of boss-babes either. Boss-babes are the women who make my job miserable. Why would I want to see them in my movies that I used to escape all that?
  • @spaced28
    Perfect video - one of your absolute best mate, well done!
  • @planetofthegapes
    Your editorial style has evolved. By counterpointing Barbie and Maverick and (at a bigger scale the differences between appetites of the two demographics) this comes across as way more nuanced than your earlier stuff. Good work.