Why she just played all of you

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Published 2024-04-26
New Jeans creator and Ador CEO Min hee-jin launched an emergency press conference to defend herself after her parent company, Hybe, filed criminal charges with the police. In a rambling, incoherent presentation lasting over two hours, Min lashed out at company executives but couldn't answer key questions with a straightforward response. Many have been fooled by her histrionics and crying. But notice how most of the time her tears were dry, dry tears? In her over-the-top presentation, she actually confessed to key details that connect the remaining dots on her recently discovered secret plot to blackmail Hybe to create her own entertainment rival.

0:00 Intro
0:30 Hybe files police report
1:25 Min Hee-jin's takeover plot explained
3:45 Emergency press conference
4:45 Hybe's response
5:49 Illit creative director's response
6:51 Even her lawyers couldn't believe their client's behavior
7:40 Fake underdog
9:45 Disgusting
10:25 If you believed her...
11:26 Did I believe her?
12:06 A most ungracious entrance
14:40 Tears. Dry tears.
15:45 Is this what hell sounds like?
16:26 Beware of entering crazy land
16:45 Why didn't she return her laptop?
18:13 Claims she's the victim of bad framing
20:00 It's not a takeover of Ador with just 18%
22:20 Her big big boo boo admission
23:30 Project 1945: a psyop strategy?
26:10 What I was looking for
27:30 Selfish much?
28:29 When a plot can become a crime
30:00 How she got Ador
31:30 Never wanted to be an executive
32:00 "Volunteered" to create a girl group for Hybe
32:55 But she just admitted she wanted to start her own label
33:25 Too many contradictions to count
35:30 The Min Hee-jin Project
37:30 Her huge sacrifice
39:50 Let's get hysterical
41:50 The scheduling conflict that started a war
45:30 Shaman and the witchcraft against BTS
47:22 Dark plots and schemes
48:58 Contract negotiations break down
50:45 Exposing Hybe CEO's mental health issues
52:08 It really is about the money, isn't it?
54:26 Just give us a straight answer already
57:45 Guilty, guilty, guilty vibes
1:01:00 Will she resign?
1:03:00 Suffocating at Hybe
1:04:30 Weird ending note
1:05:10 Blames her internal report for Hybe pressing criminal charges

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All Comments (21)
  • The reason why international fans arent buying it is because in America crying and carrying on during a press conference will illicit NO sympathy from us. It makes you look nuts. That type of behavior is considered childish, whiny, and hysterical. The idea of a person crying and cussing and you are a high level business person is seen as unintelligent and unstable. We are like, if she acts like this all the time then perhaps she shouldn't be at that High level in Hybe in the first place! She cant handle the pressure. I am floored koreans fell for this. She was embarrassing, vulgar and rude. So for a culture that is conservative and about how you appear to others its weird af
  • @bourjoism3917
    So imagine a second if New Jeans has debuted like BTS in a doggy building without money how long they would not last a day ..all of these people enjoy luxury life and deal on the back of BTS hard work this CEO would not stay a day to work without pay like Bang PD went through..what an ungrateful she is
  • yes you got it she just confessed to her crime she let it slip and her lawyers knew it.
  • @lululala392
    My biggest problem with her is the way she speaks about the girls (NewJeans). All of it leaves such a bad taste in my mouth, like why is this 40 something year old talking about her employees like she is their mom? Especially considering that one of them is basically still a child, it's so freaking weird. And let´s be really honest here, if a man sat on stage and started talking about how the minors he employs call him late at night crying because they love him so much and cant see him “suffer” people would be up in arms, rightfully so. This “mother” role she pushes is so disgusting, lady you are their boss act accordingly.
  • @mochipjamas
    This was a master class in emotional manipulation. She's ridiculous and I cannot believe it worked on people. 🙄
  • @MOI-rt5zi
    The fact that Min Heejin gets the highest pay in HYBE which is 2 Billion won (1.45Million USD) annually then dresses up like she's got no money and time to wash her hair so people would take pity on her. And the worse thing is that people are falling for it.
  • @LotusBloom0309
    I work for an insurance company. We always talk about how we can beat our competitors. I hear stuff like Bang PD said all the time, and it is no big deal. It’s not like we literally want to inflict violence on people.
  • @Kororozinhouw
    "I trusted them and signed the contract" Rookie mistake, but she ain't no rookie. There's no way in hell someone in her position didn't have a lawyer checking the contract for her. If I know one thing about this woman is that she is NOT stupid at all. We all knew she's a genius producer, but her playing the emotional card to get the public on her side was brilliant. That and, of course, the diary part(no explanation needed, if you trusted this part, go see a doctor) were my red flags for her statements. If she was been trully honest, she would have assumed her wrongdoings, but she basically said she did NOTHING wrong. HYBE is no angel, they are big for a reason(big company... we all know the story of how the got big). They are probably both at fault here. But the things she is accusing them of are like morally wrong, but completely legal. There's a 99% chance HYBE is gonna win, there's no way she can beat them in a legal battle. Also, HYBE is gigantic. They would never bring this issue to the public if they didn't have the guaranteed killing blow. My prediction is that MHJ will vanish and ADOR will have a new CEO who will be more "obedient" to HYBE. I'm not too worried about NewJeans. Judging by the sister groups success, NJ will be just fine.
  • @Baddiesc7gn
    She wasn’t prepared for the actions she decided. She decided to plead her case in the media, but she didn’t prepare. Basically, New Jeans is a hit and she decided she want the whole pie. Plus, she is an egomaniac. She wants to own the label. She rushed to do another press conference when HYBE decided to go to the police to charge for breach of trust. When jail was placed on the table, she had a 2hr press conference.
  • HYBE had to let Lesserifim debut first because Min Hee took the best Trainies from Source Music to Ador that's how she started NEWJEANS. That woman is so ungrateful and for her to mention ILLIT by name and pretty much calling them copycats is very hurtful for those young ladies.
  • @MsKaz1000
    Dressing down makes herself look poor and downtrodden she owns 18% of Ador she has plenty of money and she is greedy for more
  • Remember the “former” CEO of Spire Entertainment? MHJ is reminding me of her behavior, minus the negativity abuse to the members but being manipulative to be a “mother”. Is anyone else getting that type of vibe as well?
  • A pathetic comment from a seriously clueless person. Her whole conference was a hot mess of emotion and mud slinging as distractions from the core problem- leaking company information and professional malpractice. The company although not perfect was far too generous and their statement today made perfect sense. People might not like Hybe and don’t have to. They certainly aren’t saints but at the end of the day think about it… she was given the top floor, top ranking positions, big time investment, trainees, own label, own phoning app, resources and contacts as well as 20% stocks at a bargain ($800 000). That’s insane and all within a few years period. It makes zero sense to come strongly against her on trivial issues. If she wanted her own label so much and to be independent (which she is so quick to brag about on how she was made offers), why didn’t she do it when she left SM? We know why. She needed the big money Hybe has. Plagiarism in the greater scheme of things regarding this matter is a weak excuse. I wonder why people aren’t talking about her weird references about Minji and Haerin during the conference and how she cried with members about the situation. She is a CEO! She should remain professional and not drag the artists into the mess. The woman can’t even dress her age. It’s bizarre the way she is always around the group like she is the flipping 6th member. Where are all those big mouths that were critical of her and her weird art fetishes? mmm Convenient silence
  • @smd1885
    Hybe: She's trying to take over Ador! MHJ: Everybody's copying me! SM : Thank God we got rid of her 😅
  • @ike9032
    The amount of grace people are giving this creepy ass lady due to her mediaplay is absolutely insane. You don't have to like Hybe, but that doesn't mean that she's in the right just because she went crying to the media and showed some unrelated screenshots that have nothing to do with the crimes she's accused of/the matter at hand. We'll just have to see how this turns out in court there was a reason why her lawyers looked so stressed out lol
  • @joannweber4393
    You are definitely the adult in the room when thinking of solutions and not whining like a child and stomping your feet or hold finger pointing press conferences.
  • @kkcamp02
    She was a brand manager so she knows how to market herself to the public. Her entrance was brillant from a manipulation, um, I mean marketing standpoint. From the what she wore to what she said, everything was so calculated. And the public fell for it 😂
  • @insomnia5050
    Letter from the NewJeans parents just dropped, reports that Bang Si Hyuk refused to even greet the NewJeans members any time they crossed paths. I'm so curious how these Western fans and these toxic rage-bait channels are going to keep doubling down, as more and more information comes to light.