20L to 4 CR/month in 1.5 Years for a HEALTHY Ice Cream Brand?: Decoding Go Zero's Growth Story

Published 2024-06-28
Welcome to another episode of The Barbershop! In this episode, Shantanu sits down with the founder of Go Zero, Kiran Shah, as he decodes the success of the ice-cream business. We dive deep into the details of the business, including what led to Go Zero’s meteoric growth this summer on quick-commerce channels!

Tune in for a highly educational masterclass!

Navigate your way through the conversation :
0:00:00 - 0:00:50 Sneak Peek : Coming Up!
0:00:51 - 0:01:33 Introducing our guest : Kiran Shah(Founder : Go Zero)
0:01:34 - 0:11:23 The GoZero Story: 7x Sales Growth in Quick Commerce
0:11:24 - 0:27:38 Co-Branding with Zepto: Product Channel Fit Decoded
0:27:39 - 0:37:50 Insights into the Ice Cream Business
0:37:51 - 0:51:10 Overcoming Challenges and Successful Sampling in India
0:51:11 - 1:04:48 Kiran’s Summer Strategy
1:04:49 - 1:09:30 Kiran’s Advice for Budding Entrepreneurs
1:09:31 - 1:10:19 Winner’s Playbook & Thanking our guest!

#barbershop #barbershoppodcast #entrepreneur #icecreambusiness

All Comments (21)
  • @carpedious
    Shantanu. Can you interview some people who did not meet success with their ventures? Not necessarily failed but their ventures just could not take off inspite of all efforts and or pivot
  • Hi Shantanu Deshpande from Shantanu Deshpande😃. Thank you for all the videos, listening to and watching them has been a fantastic learning experience. I am writing this message to seek your help. I am a Finance Consultant, and one of my clients from the FMCG sector has been attempting to register with quick commerce platforms but has encountered persistent difficulties. Given your expertise and network, we would greatly appreciate your assistance in facilitating a connection with a relevant contact in quick commerce. Your support would be immensely valuable to my client. I look forward to your positive reply here. Thank you for your time and consideration.
  • @Chahatcreations
    I don't know but your series are such a learning curve. Big Shoutout to shantanu for starting this - You are my go to if i wish to learn about industries & D2C brands man - Kudos to you ❤
  • @grow772
    Thank you so much....❤❤ For priceless education
  • Just curious about pricing (Mango Duet) - INR 125 seems a bit too high for the same thing which is sold by renowned brands for INR 30-40 bucks on carts.
  • @techbuster8839
    The takeaways are great but can you attach a pdf of the takeaway and key points of the brand journey in the description as i listen to your podcast while driving and exercising and it is not a viable option to sit with pen and paper to preview point later.
  • @faithless2025
    Showcase more D2C Fashion brands ,most new entrepreneurs are interested in this category.
  • @shindeshubhamm
    I've seen this guy before on a different podcast. He's just awesome. Very passionate about what he's doing.
  • @zest6932
    Of all the icecreams that i have tasted in my life movenpick,london dairy,haagen daz,almond house 'indulge'(hyderabad based) and to some extent naturals are the best..will try this brand too
  • @vinimay3191
    Kiran says what he wants to say, regardless of what Shantanu wants to get from him. Smart guy, but something is amiss with him.
  • Barbershop - this is the ideal video length imo for consumption. 2 hrs is just way too much
  • @dhawaljain3837
    20 rs it takes to maek them what will be the ingredients I wonder
  • @vishalvora1982
    I ordered a go zero cream after watching this episode, sorry to say it was horrible...
  • @shindeshubhamm
    Also Shantanu, a kind request. Please don't pause the video for "Takeaway" section. Just gives you a bad experience, especially if you are just listening to the podcast.