How Ronnie Fieg Grew KITH From Store to Brand to Empire | Blueprint

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Published 2017-09-05
Queens-bred Ronnie Fieg infamously went from 13-year-old stockboy to brand mogul by mastering the limited-edition sneaker drop and trafficking unique products that feel special to KITH devotees.

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COMPLEX is a community of creators and curators, armed with the Internet, committed to surfacing and sharing the voices and conversations that define our new America. Our videos exemplify convergence culture, exploring topics that include music, sneakers, style, sports and pop culture through original shows and Complex News segments. Featuring your favorite celebrities, authoritative commentary, and a unique voice, our videos make culture pop.

All Comments (21)
  • @balder6337
    Nobody talks about how good the interviewer was at listening and asking the right questions
  • @paul734
    This series has me ready to start my own business and reach my own dreams.
  • @ohdagee
    I hate the fact that the Sneaker Shopping segment racks up thousands of views, yet we have the Blueprint, with actual in-depth, valuable jewels that these creative visionaries drop. Lessons that a lot can use to build with other then just preoccupied for flexing with a pair of shoes. Not saying I don't rock Jordans or NBs, but make your status in society great with your grind and knowledge. Apparel is secondary. Salute to Ronnie Fieg and Complex for another Blueprint!
  • @P-Atonement
    This guy is inspiring because he literally started from the bottom and took from that key lessons that he later implemented in his rise to success. He doesn't act entitled rather humble and gracious. A real cool and genuine guy. (At least that's the impression I got from this interview)
  • @KickArtTV
    This Blueprint series is amazing! Ronnie Fieg and Bobby Hundreds are my favorites so far. Keep bringing the creatives..there is nothing like this series until now. Great job Complex. When is the Mark Ecko Blueprint coming out??
  • @afsdsasasf
    Digging this Blueprint section, Complex. Appreciate it
  • @keithbetar5520
    Everyone busy talking about the silver spoon Ronnie was born with while im busy reading between the lines, picking out the jewels, cutting and pasting, saving and deleting...It's a mindset. You know you don't have the right one when you're filled with hate. Much respect to a true hustle.
  • @asiandawg96
    This is truly inspiring, seeing the hardships that he went through and his unique mindset in progressing the company
  • @angelmatos9143
    One of the better interviews I've seen in awhile. Thanks guys.
  • @hueyfreeman32
    Amazing series ! Keep it going Complex. Much love, E.
  • @clay_arr
    Man i love these complex. As someone who has my very own skate label, it's exciting watching these, to see ronnie's passion just gives me reinsurance that I'm on the right path, I share his same passion.
  • @MoonbearWears
    I love hearing the the come up stories. They remind me to stay focused and get back on track. You can make things happen if you pay attention and create based upon what you're good at. Now that we have the internet in a way where everyone is watching and their barrier to entry is low anything is possible.
  • @skulk2k
    Ronnie thank you for the inspiration. As a consumer and being in love with the Kith brand you created I hope you maintain it as it is and don't feel tempted to over scale it. I think the size is just perfect the way it is and I wouldn't like it to be a huge global brand.
  • @ShawnCushnie
    This is awesome, I always see these videos in my news feed so i just add it to my watch later playlist. But now I had the to actually watch a video and I will make time to watch a video to take notes. Thanks Complex!
  • Great advice! Watched the entire video and going to go back and take notes!
  • Completely floored! 13:35-13:58 is one of the most eye-opening things I've ever heard as it pertains to business. My key takeaway from this is to follow your instincts first above all else. Thanks for sharing!
  • @jimchorley
    Very informative and interesting...it was refreshing to hear his story and about his work ethic and philosophy...thanks for the share complex...looking forward to watching more.
  • @anthonywalsh93
    amazing video! Ronnie just earned a new fan! very inspiring all the best of luck and thank you for your incredible & professional insight!!