Haier: From small Chinese Fridge Maker to Global Industry Giant | Inside the Storm | FD Finance
106,576
Published 2024-07-07
Watch 'Rise and Fall of Nissan' here: • Nissan: The Near Collapse of Japan’s ...
Haier CEO Zhang Ruimin and GE Appliances CEO Kevin Nolan tell us how they overcame a clash of cultures to create a successful partnership.
“If the industry were a boxing match, we were some barely known upstart taking on Mike Tyson” – Haier CEO Zhang Ruimin tells us how he saved the failing Chinese refrigerator company and successfully took on one of Americas most iconic brands, General Electric.
Big businesses rise and fall every day. Inside the Storm is a documentary series that follows the lifecycle of five of the world's biggest brands, revealing intimate details on how these major companies are run and how, in times of crisis, they survived, adapted and merged to survive.
Including interviews with company executives and industry analysts from around the world, Inside The Storm provides the inside story into the high pressure decisions and risks taken in company boardrooms every day.
Grab: how Asia's most valuable tech start-up drove Uber out of town. Apple: the world's most famous company fought back from the brink of collapse, Haier and General Electric: a clash of Chinese and American cultures. Japan Airlines: a nation's airliner resurrected by a Buddhist monk turned CEO. Starbucks: a brew of PR disasters and a weakening brand forced the coffee giant to appreciate local tastes.
▬▬▬▬▬▬▬▬▬
Subscribe Fd Finance for free: bit.ly/FD_Finance
Facebook: bit.ly/2QfRxbG
Instagram: www.instagram.com/endevrdocs/
▬▬▬▬▬▬▬▬▬
#FreeDocumentary #FDFinance #haier #riseandfall
▬▬▬▬▬▬▬▬▬
Welcome to FD Finance - Your gateway to the fascinating realms of finance! Immerse yourself in our collection of high-quality financial documentaries, providing not only informative insights but also revealing the stories and backgrounds behind the intricate world of finance.
Join us on a journey through the dynamics of the financial world. From historical events shaping the markets to the latest developments and trends – here, you'll gain firsthand knowledge of it all. Understand the complex interplay of the global economy. Follow us behind the scenes of the finance industry: Gain exclusive glimpses into the world of financial institutions and personalities influencing the economy. Our documentaries shed light on the backgrounds and stories often hidden behind headlines.
Subscribe to FD Finance and never miss a captivating financial documentary.
All Comments (21)
-
Globalization leads to innovation and growth. We shouldn’t forget. Haier shows when USA n China come together unimaginable greatness is possible!
-
Chinese products have the highest value ratio (Quality/Price). That's why they are winning all over the world.
-
Listening to that chinese boss is eye opening andhow insightful he is!
-
No electricity, no internet, nothing works. Balancing on the edge.
-
Profound I live in the Caribbean and most of this innovation I have never experienced but from a thought perspective am truly shifted in my appetite for excellence
-
Haier makes good quality products
-
Back in 2005 we bought a Higher laptop,it still going strong,a bit slow now but it was very good at the time. We also have a 65" TV that we are very pleased with.
-
Salut haier
-
Extraordinary documentary! Great entrepreneur Zhang Ruimin!
-
A positive outlook on China 👏👏👏 It was about time that we recognize the ingenuity and hard-working qualities of the Chinese people.
-
"Even if one has travelled 90 li of a 100 li distance, it's only half the journey" Runescape players knew this very well ..
-
I remember when working for Eastman Kodak Mexico, trying to separate different manufacturing "companies" was attempted, which just didn't work, maybe because it was only a "virtual" separation and mostly because we reflected the fact that, as a huge corporation, we've simply never valued the final customer's opinion. Now Kodak is practically history.
-
Fascinating Documentary❤
-
Isn't this documentary owned by CNA news? It was aired 5 years ago.
-
I've been recycling for a long time. For what it's worth, I don't scrap out many GE items.
-
I like the ambition and innovation! I will give them a closer look the next time I’m ready to replace my current 2012 set of appliances. (Frigidaire…. which still work perfectly though)
-
Chinese are traders. Ruthless business savvy. GE value was in its sales and distribution channels and not the brand or physical products themselves. The value was in its intangible assets!!
-
I thought Haier was German. Well done, I have a washing dryer.. excellent
-
nice documentary
-
The Japanese appliances brands had gone.
