The Biggest Makeup Gimmicks!? *The good and the bad*

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Published 2020-08-03
Hi friends! So todays video is about makeup Gimmicks! I thought it would be fun to revisit this video topic and touch on some makeup that I think is gimmicky! Let me know down below what makeup you think of when you think of a gimmick and don't play a drinking game to this where you drink when I say the word "gimmick" because you will not be okay lol. Love you guys and I will see you in the next one!

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All Comments (21)
  • @danielly121
    I'm so sorry to disappoint but the Windex perfume does not spray like Windex. You take the top off and it's a normal perfume spritzer
  • @haileyvedwards
    Becca: They can't say our shade range is trash if we don't have a shade range
  • @1itslaurahere1
    From the same creators of No Pigment Foundation here comes: no bubbles sparkling water
  • @alyssaj8779
    "I could make a whole video about why too faced sucks" do it
  • @elsiemae5182
    I’m SO done with the gimmick of food themed packaging. It was cool 5 years ago because tumblr made eating pizza a personality trait but never was. This message is for glamlite.
  • @Housewarmin
    I think the most successful gimmick was Beauty Bakery.
  • @tunelessmelody
    the thing is, i like heavily themed stuff, but these companies are so LAZY. having a giant, awkwardly shaped, full of dead space on the inside, palette shaped like another object is so, so lazy. it's not laptop or hamburger *themed*, its laptop or hamburger SHAPED. I feel like I could do a better design job tbh. Keep the rectangle/square palette shape and actually hire an artist to do the packaging. please.
  • @audreysmiith
    I work at Ulta and one time had a guest tell me that she bought two of the 3.4 oz Carolina Herrera perfumes so she could have a 'pair' of shoes displayed on her mantel. She then proceeded to tell my minimum wage working ass that she doesn't even like the scent... the audacity I swear.
  • @_Chlorophyllis
    POV: You're at Prof. Glow's office hours for some questions about the marketing assignment.
  • @sadboistorm2588
    not only does the models face look wetter, but so do her lips... a possible tease of a “no pigment” lipstick?
  • When you said “we know James Charles promoted sugar bear hair” I HOLLERED
  • @isquishyarn2710
    Just giggled as she said the “sole” purpose when talking about a perfume shaped like a shoe....lol!!
  • @ameliajames1463
    Something about the glasses and striped cardigan is such a cute look!
  • Take a shot of water every time she says “gimmick” in this video. There, now you’re hydrated.
  • Becca: We tried to create a new primer, but it pills under foundation. The warehouse is full! What do we do? Becca marketing department: Hold our cosmos, we got this.
  • @BarbieXanax
    Italian viewer here, the Moschino pronunciation is PERFECT 💖!
  • The Becca no pigment foundation is a "the Emperor has no clothes" kinda moment. Love the makeup look, Hannah! 💖
  • @jaygirl529
    “If you would like to look WET, then it does do that” that’s when I died 😂😂😂😂
  • @Housewarmin
    Remember when beauty gurus used to literally airbrush their foundation on. And tried to make it a thing.