$6M/Year Reselling Sneakers (Here's How!)

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Published 2023-10-02
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In just a few years, Marcus Sharf has grown his sneaker business, Hyp Miami, from a side-hustle into a go-to destination for shoe collectors that brings in a 7-figure yearly revenue. He’ll share how to start a sneaker reselling business in this episode.

Like many teens, Marcus’ parents wanted him to get a job when he turned 14. He started selling things from around their house to finance his sneaker collection. After he sold his first pair of Nikes for $300, he realized this could be more than a hobby–and Hyp Miami was born.

Hyp Miami started as an online business, opening its first brick-and-mortar store in 2022. Marcus will share how he connected with customers to grow his online sales, and his unique strategies for building buzz around his brand.

We’ll also hear how he used those profits to open up his retail store and the challenges of pivoting from online-only to a brick-and-mortar. Maybe the most impressive thing: Marcus built this business while still in college. We’ll learn how he managed his time to balance school with being an entrepreneur and what systems he’s put in place to keep both his stores and his online wholesale business running smoothly.

Getting your hands on rare new sneakers can be a challenge in and of itself. Marcus will explain his strategy to securing this in-demand inventory, both from online vendors and at sneaker conventions. Negotiation skills are a big part of his success, and he’ll talk about how he learned those and his advice for other aspiring entrepreneurs who want to become better negotiators.

If you’re interested in the sneaker industry, make sure you check out some of our other interviews:

From $50 to $4.2M/Year Sneaker Reselling Business ►
   • From $50 to $4.2M/Year Sneaker Resell...  

How Afshan Makes $60K/Month From Her Shoe Business ►
   • How Afshan Makes $60K/Month From Her ...  

Resources
hypmiami.com/ - Find out more about Hyp Miami at their website
www.upflip.com/academy - Launch and scale your business with our expert-led Academy
www.upflip.com/blog/reselling-shoes - See more insights on how to start a sneaker business on the UpFlip blog

#sneakers #sneakerreselling #howtoresellsneakers

All Comments (21)
  • @profanitytalker
    No hate on the kid, but his dad (Roman Sharf) has a company in the watch industry that generates $150,000,000+ a year. I only state this because you said in the beginning "no silver spoon and no trustfund." Now you have the facts.
  • @hansonel
    “No silver spoon, no trust fund.” Kind of odd to say that right at the start when his father, as others pointed out, is Roman Sharf who founded a luxury watch company and is worth over $100 million dollars…. This is worth repeating since it gives him a huge leg up, connections to suppliers, mentorship etc… Not trying to hate either, go him! But also let’s be realistic. He most likely isn’t as self made as he makes himself out to be.
  • Yay! So cool to have met you all of you guys this day, I’ve been waiting for this episode 😂❤ Cheers to success!
  • @GezVeliu
    Clearly the guy has done well and takes guidance from others. The reality is that his dad was main reason why this made it
  • @downey416Toronto
    good content!! i love the business details.. love from Toronto
  • @Hshshsksb
    Don’t forgot , he kept getting a shoutout from his father who is Roman shard which owns 100million a year company. Don’t forget that
  • @eschdaddy
    Marcus being our future gives me hope! I love that magnetic display!
  • Roman's your Dad? Good for you, kid. Dad's business advice is priceless.
  • @zalaelle190
    Really like to see this. Very inspirational 😊
  • @Ci_beauty
    I love this show. One day I will be on it. 👍🏾❤️
  • @bajansixfooter
    I gotta respect the kid. I also respect how you approached the subscribe ask - as opposed to the played out approach everyone else spits out. 🔥🔥
  • @tonyphan8300
    Great episode! Love the hustle! Would love to see a Luxury Bazaar interview next
  • @rqt2007
    That coffee got that man zooted!! He couldn’t stop moving lololololol … dope he found a way to success financially relatively early. He took the info & applied it …
  • Lol the kid went to best private school paid by his dads 100 million dollar / a year company . No hate to the kid. Let’s be realistic and not say he made out the mud
  • @baibureh8816
    People are so mad because their parents wirked their whole life and achieved nothing and now they are stuck in a dead end job working for peanuts.