How to get SO rich you question the meaning of making money
3,578,015
Published 2023-08-05
Want to START a business? Go here: skool.com/games
If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $200,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below.
How I got here…
21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit.
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.
34 yrs old: I became co-owner of Skool.com/ to help the many people who want to start a business online do so.
Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).
To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.
You either get an epic outcome or an epic story. Both mean you win.
Keep crushing. May your desires be greater than your obstacles.
Never quit,
Alex
FULL DISCLOSURE
I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.
All Comments (21)
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You’re not gonna wanna miss my next book coming out soon…you can register for my FREE virtual book launch on August 19th here: acquisition.com/leads I put $1,000,000 into the free virtual event. And I’m releasing a gift for everyone there I’ve been working on for 4 yrs.
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The fact that nobody talks about the book Matrix Golden Cashflow Tactics, speaks volumes about how people are stuck in life.
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It’s amazing that we live in a time you can get a better education on YouTube than Harvard and it’s free. Thank you Alex.
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"It's going to suck. It's going to be Okay." Such an intensely valuable lesson.
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I got rich by just watching this..then halfway through it..i got bored and decided to be poor again
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Key points/summary of the vid Leverage is key to making money (0:04:10, 0:09:33, 0:29:55) Improve skills and systems to increase leverage (0:05:39, 0:30:09) Focus on one business long-term (0:17:02, 0:23:01, 0:36:10) Improve existing business vs. new businesses (0:29:49, 0:40:23) Do the boring but important tasks (0:31:31, 0:40:46) Build a solid foundation first (0:38:16, 0:39:38) Say no to distractions (0:24:24, 0:25:23) Success requires years of focus (0:37:17, 0:51:06) Don't quit after a few months (0:13:49, 0:14:08)
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If you guys are watching this and understand the concepts but don’t fully grasp them yet, start your business. Pick something start it and apply these concepts. It’ll all come together beautifully. Go kill it y’all. Alex you are a legend
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TIMESTAMPS: 00:12 📊 Focus on leveraging your time for more money and avoid spreading efforts too thin. 11:45 🚀 Understand stages of change before making major financial decisions. 17:31 💡 Specialize and compound your efforts for wealth building. 20:15 📚 True learning means changing behavior, not repeating mistakes. 21:44 🔄 Choose a compounding business and stay focused for extraordinary results. 23:37 🎯 Commit to one thing, say no to distractions, and make tough decisions for success. 30:07 💡 Improve what you're already doing before starting something new. 35:00 🧠 Act on your own advice to drive success. 42:34 💼 Consistent daily activities are vital for success. 43:04 💼 Your identity is shaped by repetitive actions, not just results. 43:38 💼 A 9.5/10 effort can yield 50x results compared to a 7/10 effort. 45:33 💼 Leverage means getting more value from the same activity. 50:50 💼 Focus on improving and aligning actions for gr
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So grateful I can watch this for free, I free privileged. Alex gives me so much direction as someone who is lost in their 20s. Love this man
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Im now rich
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The biggest takeaway for me on this video that really hit home was the concept of FOCUS. I have spent so much time trying to develop other business ideas that sound cool to me in theory, but that has taken time/effort/focus away from my current business that is making money with less effort. The "What Should I Be Doing" segment was amazing. I have a solid list of ideas in my head that I know would help me grow, scale, and become more successful. It's so simple, but makes so much sense. Thank you for this video.
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Alex is beyond amazing. I will tell you how to be rich.
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I just sold a property in Portland and I'm thinking to put the cash in stocks, I know everyone is saying its ripe enough, but Is this a good time to buy stocks? How long until a full recovery? How are other people in the same market raking in over $450k gains with months, I'm really just confused at this point.
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More truth! 0:00 - Making More Money Than CEOs Combined 2:40 - Defining Work and Increasing Work Rate 5:33 - Leveraging Output in Work 8:14 - The Power of Leverage 11:05 - The Importance of Leverage 13:33 - The Crisis of Meaning: Why Am I Doing This? 16:02 - The Importance of Being Informed 18:18 - The Key to Building Something Epic 21:08 - The Power of Focus 23:37 - More of The Power of Focus 26:08 - The Pitfalls of Chasing Opportunities 28:41 - The Importance of Action and Behavior 31:16 - The Importance of Doing the Boring Work 33:48 - Being More Efficient in Business 36:28 - The Power of Focus and Specialization 38:41 - The Power of Word of Mouth and Negative Referrals 40:59 - The Power of Role-playing in Sales and Customer Success 43:21 - The Leverage of a Better Book 45:43 - The Leverage Building Begins 48:48 - Increasing Leverage to Sell and Offer 51:12 - Growing companies through leverage
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"How arrogant is it to think that we can do multiple things at once and compete with someone spending all their time on one thing?"
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i live of 200 euros a month for over the pas 10 years, personally i see that as a more impressive achievement 😅
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I love how he is jacked, realistic, not fake, and sounds like Seth Rogan. Perfect combo
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This man spends hundreds of thousands of time just to help us. He helps those in need while also helping us. He always puts a smile on our faces and we should appreciate it. Hats off to Him! I love you dude. Crazy I've never payed attention to the LVRCH CAPITAL on the internet movement when I say ancestral your a gift to our people
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Long form videos like this without a bunch of insane editing are by far your most valuable gifts to serious entrepreneurs
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When the student is ready, the teacher will appear. Wow. Thank you, Alex H!
