10 Best Super Bowl Commercials 2023

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Published 2023-02-13
I put together 10 commercials from the 2023 Super Bowl which I think are the best. I hope you enjoy my compilation. Tell me in the comments which commercial you like the most, I will include your vote in the ranking to see which commercial wins.

As always, I selected only commercials that actually aired during the Big Game, so no teasers, no extended YouTube versions, no pre-game online advertising campaigns, no trailers for movies etc. Maybe the Pepsi commercial ran only as a 30 sec spot instead of 1 min but it's hard to tell for me because I'm not from the US, also I couldn't find any other version online on time.

And as always, I would have gladly included Paramount or KIA, but since my last videos were blocked, I didn't want to take the risk.

These ads are included:

1. T-Mobile, “New year. New neighbor.” with JohnTravolta, Zach Braff, Donald Faison

2. PopCorners White Cheddar, “Breaking Good” with Bryan Cranston as Walter White, Aaron Paul as Jesse Pinkman, Raymond Cruz as Tuco Salamanca (“Break Into Something Good”)

3. Pepsi Zero Sugar, “Great Acting or Great Taste?” with Ben Stiller and Rachel Dratch, media agency VaynerMedia (“Zero Never Tasted So Good”, “Real or Acting”, “What You’re Seeing Is Real”)

4. General Motors x Netflix, “Why not an EV?” with Will Ferrell, Antoni Porowski, Jonathan Van Ness, Priah Nicole Ferguson, Erica Sinclair, Vanessa Lacheyr, music Squid Game & Do It To It by Spasskiy, featured shows are Queer Eye, Bridgerton, Squid Game, Stranger Things, Love Is Blind, by media agency The Community

5. Rakuten, “Not-So Clueless” with Alicia Silverstone as Cher Horowitz and Elisa Donovan as Amber Mariens from Clueless, Christian Siriano and George Todd McLachlan, music is Alright by Supergrass, media agency Rakuten in-House

6. Miller Lite, Coors Light & Blue Moon, “The High Stakes Beer”

7. Workday, “Rock Star” with Paul Stanley from KISS, Billy Idol, Ozzy Osbourne, Gary Clark Jr., Joan Jett, media agency Ogilvy (“Be a Finance and HR Rock Star”)

8. Samuel Adams, “Your Cousin’s Brighter Boston” with Gregory Hoyt (Sam Adams, “Your Cousin from Boston”)

9. Doritos Sweet & Tangy BBQ, “Jack's New Angle” with Jack Harlow, Elton John , Heather B. Gardner , Missy Elliott , Sway Calloway , Tay Bloomer, song “Ring my bell” by Anita Ward, media agency Goodby, Silverstein & Partners (“Try Another Angle”)

10. The Farmer's Dog, “Forever” song by Lee Fields, media agency Sanctuary (“Real Food. Made Fresh. Delivered.”)

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11. Dunkin' Donuts, “Drive-Thru Worker” with Ben Affleck, Jennifer Lopez and a lot of stars in cars, media agency Anomaly (“America Runs On Dunkin”)

11.5 Dunkin‘, “Live Your Best Life” with Ben Affleck and a super star in her car

11.7 Dunkin’, “Are you Alright This Morning” with Ben Affleck and a super star in her car

11.9 Dunkin’, “We’re Out Of Coffee” with Ben Affleck and a super star in his car

11.99 Dunkin’, “Manning the Register” with Ben Affleck and a super star in her car

11.995 Dunkin‘, “Drive-Thru’ Outtakes” with Ben Affleck and super stars in their cars


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The votes are in and the current winner is: Dunkin' Donuts “Drive-Thru Worker” with Ben Affleck (#11) with 95 votes/positive mentions, followed by Rakuten “Not-So Clueless” with Alicia Silverstone (#5) with 69 votes/positive mentions.

Results in detail, status March 2023 (votes and positive mentions counted, comments to comments not included):

1. Dunkin' Donuts, “Drive-Thru Worker” with Ben Affleck: 95 votes/mentions
2. Rakuten, “Not-So Clueless” with Alicia Silverstone: 69 votes/mentions
3. T-Mobile, “New year. New neighbor.” with JohnTravolta: 59 votes/mentions
4. The Farmer's Dog, “Forever”: 59 votes/mentions
5. PopCorners, “Breaking Good” with Bryan Cranston, Aaron Paul, Raymond Cruz: 29 votes/mentions
6. Workday, “Rock Star” with Paul Stanley, Billy Idol, Ozzy Osbourne, and others: 37 votes/mentions
7. Samuel Adams, “Your Cousin’s Brighter Boston” with Gregory Hoyt: 17 votes/mentions
8. Pepsi Zero Sugar, “Great Acting or Great Taste?” with Ben Stiller: 13 votes/mentions
9. General Motors x Netflix, “Why not an EV?” with Will Ferrell: 11 votes/mentions
10. Miller Lite, Coors Light & Blue Moon, “The High Stakes Beer”: 10 votes/mentions
11. Doritos Sweet & Tangy BBQ, “Jack's New Angle” with Jack Harlow and others: 9 votes/mentions

Thanks to everybody who watched the video, voted and commented on it, liked it and subscribed to my channel – I appreciate that very much!


Super Bowl LVII, the 57th Super Bowl, was an American football game of the National Football League (NFL) for the 2022 season. It was played between the American Football Conference (AFC) champion Kansas City Chiefs and the National Football Conference (NFC) champion Philadelphia Eagles on February 12, 2023, at State Farm Stadium in Glendale, Arizona. The Kansas City Chiefs won 38–35.

All Comments (21)
  • @DaliborTruhlar
    Which commercial is your #1? Tell me in a comment, your vote will be included in the ranking!
  • @mikedrop4421
    Something about getting youtube ads during a video consisting solely of Superbowl ads is a wild bit of dystopic capitalism
  • @colin8464
    Clueless was great but Affleck working at Duncan takes it. When J-Lo shows up “Is this what you do all day when you say you’re going to work?”😂😂
  • @miabuck5172
    That Farmer's Dog commercial broke me down in tears, and it still does it.
  • @PossePower
    Still chuckling about the Rakuten/Clueless ad. Alicia looks fantastic, and getting Elisa Donovan to reprise Amber was great!
  • RIP OLIVIA NEWTON-JOHN. CAN YOU IMAGINE IF SHE WOULD HAVE BEEN IN THAT COMMERCIAL WITH TRAVOLTA? That would be in the top 3 SUPER BOWL commercials of all time.
  • Breaking Bad was hands down the best and most creative with the wording and how they seemlessly blended their usual dialogue in with the product they promoted. I don't think it got nearly enough praise in these comments. Long live Walt and Jesse!
  • @jae6506
    They were all rly good; but the Farmer’s Dog ad literally brought me to tears. I am so moved (and not just bcuz my dogs eat their food {I’d highly recommend})
  • @kayp.3832
    Zach Braff and Donald Faison's friendship always brings a smile to my face. I love that they built a lifelong bestiehood from their work! It's real and genuine.
  • These Super Bowl commercials have been amazing, from John Travolta doing a mini tribute to the late Olivia Newton John in that T&T commercial, Alicia Silverstone reprising her Clueless character for Rakuten, seeing big Rock Stars like Kiss or Ozzy Osborne but see Affleck working at Dumkin Donuts and the arrival of Jennifer López to claim him because he "lied" to her about his "job" and then order her a Glaze, she is a diva even when ordering food was funny😂😂😂😂😂😂 These commercials are increíble, each one is amazing❤❤❤❤❤❤❤❤
  • The Dunkin' commercial with Ben Affleck and Jennifer Lopez was my favorite!! 👍👍
  • The Breaking Bad one was pretty good, the “TIGHT TIGHT TIGHT” got me🤣
  • @katg5547
    Cher Horowitz always an icon 💅
  • These were good commercials. Especially Travolta, Clueless, and Dunkin Donuts with Ben Affleck
  • The Workday “Rock Star” commercial made me smile ❤
  • That popcorners superbowl commercial made me want to watch Breaking Bad again I freaking love that show
  • I just want to THANK YOU for putting these together. I have used your reels every year in the high school Advertising class that I teach.
  • @dfiedz
    Ben Affleck putting on that accent gives me life