REBRAND Your YouTube Channel or Start A NEW CHANNEL? (OLD Channel vs NEW Channel)

Are you RESTARTING a channel? WHY? Are you RE-BRANDING an old channel? WHY?!

I am started by channel back in 2010 and restarted uploading in 2022 (Jan). I made the decision to REBRAND. Why? a channel is your baby, never kill or abandon your baby, period.

rebranded our channel from several years ago and haven't looked back. same concept - just a different logo and theme. already seeing nice growth and am happy with the decision of not starting from square 1 again! whatever you all decide to do, just do it and move on! don't look back, only forward! GL to everyone on this journey...

Thanks, i had pause of 2 years and few weeks ago i started new niche (Food). We will see the results :)

I'm rebranding my channel right now, going from action-comedy shorts in Greek (from when I used to be a kid) to Tech/Programming/Machine Learning/Entertainment (in English) and I've noticed that YouTube is suggesting my new videos on the videos related to my old content, which does not make any sense and I believe prevents the channel from getting the exposure from the new audience I'm now looking for. I've only updated 3 new videos of the new content so far, so I'm hoping it will be resolved soon.

you literally answered every question i had- thank you omg

Well what about me? I have 2.1 Million subs and now my views are dropped. Should I continue on the channel or make a new channel

Thank you!! I’m so sick of my YouTube channel but I was scared to do anything different so this was super reassuring

Thank you for this! It's definitely helped me decide what I want to do with my channel(s) since there's a few different categories of content I want to do. I'll keep my personal/main account for unboxings, software tutorials, and VLOG style content, and keep my separate gaming channel for well...all gaming related stuff! Also have ANOTHER channel for my podcast as well haha Again really appreciate this video and how I should rebrand and go forward!

Hi Alan, this is a good realization for those who are restarting like me reviving a dead channel with a new fresh look. I prayed and hope whoever is following Alan will be successful and stay motivated in YT! sending some hugs from Singapore....happy creating everyone!

Rebranding and very nervous about it but you have answered all the questions that have been causing a block in moving forward thank you

I started my YouTube channel 2 years ago and posted relatively consistently. However the content was a bit all over the place so I am taken serious time to rebrand my channel, plan the flow of the videos that I want to make to give the audience a better viewing experience. Thanks for the confirmation through this video.

This has been a question i've asked myself so many times. I have 10.2K subscribers and I seem to still get views. My channel has mainly always been gaming which is the route I want to take it when I do return to content creation. This was helpful and I believe that I will continue to upload on this channel instead of starting fresh!

This is exactly how I feel, about to rebrand my whole channel from pretty much just fitness to talking about my family, fitness, and business I just started.

Thanks for the video. I really didn't see many videos on this topic!

I'm still uncertain, but you definitely said what I needed to hear thank you! ❤

Thank you, I was planning to rebrand my channel in a new name because my channel right now is hard to remember for some viewers, I am 500 subs right now with a 5 to 20 views per day and it's a big accomplishment for me right now, now that I've seen your video I'm now convinced that rebranding my channel into a new name is better than starting from none. Thank you I appreciate this video.

Thanks Alan. The same question has been on my mind for about a month now. Yes, I am definitely rebranding my old, half-dead channel (since 2010).😅 I used to upload my work activities regularly, then I got tired. With the coming of covid, I stayed home all the time. One day Mr Youtube sent me an email telling me they have stopped monetizing my pitiful channel because of inactivity. 😥 I have 3,132 subscribers, 4,018 views in the last 28 days, and almost 2 million views since 2010. Three days ago I found out I have $79.63 in Adsense. Now I am fired up. And your video motivate me to rebrand my channel. Thanks again, Alan. 😀 I am now your subscriber.

I almost delete my old videos but you advice STOPPED me. You gave very good point. Thanks a lot

Omg this has been active in my brain for the past month. Every video I post of high quality, best practices, and SEO optimization loses subscribers. I changed from organic gardening to paranormal to mystery theory to space.. Started in 2013. Lol. Good point about keeping an audience by making a clear statement. Thanks Alan!