From Type Beats to Billboard Hits - Like & Describe Podcast #4

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Published 2023-08-10
This episode, MatPat sits down with hip hop experts Tuma Basa and Curtiss King to dive into the ways that type beats have changed the hip hop industry, how art gets produced, and hot takes on AI in music.

Tuma Basa is the Director of Black Music & Culture at YouTube. He’s been working in the hip hop space for 25 years, and is responsible for a little playlist you might’ve heard of…RapCaviar.

Curtiss King is a California-based producer and rapper who’s worked with artists from Kendrick Lamar to Mack 10. Visit his channel @CurtissKingTV for the latest industry commentary and insights.

Which YouTube trend would you like to see MatPat explore next? Let us know in the comments below! 💬

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In celebration of hip hop's 50th anniversary, YouTube is rolling 50 Deep. Check out the 50 Deep flagship playlist at: yt.be/yt50dee
All Comments (21)
  • @NOTMath3w
    Give matpat an Oscar for being here
  • @Dil_Moran
    Cool, looking forward to more of these.
  • @pedrostormrage
    The definition I found of "type beat" is "a hip hop instrumental track that matches the key, bpm, feel and sonic texture of a popular artist" (in other words, a pattern present in a certain artist's music), so since pattern recognition is an area of AI, it's not surprising it can be applied not only for identification but also for generation of type beats. The thing Curtiss mentioned at 13:36 is basically the difference between interpolation ("copying someone's style") and extrapolation ("who can I imagine rapping over this?"), but both are still infererence/prediction problems (and as such, are not only in the realm of AI/Machine Learning, but also in the realm of Statistics as well).
  • @Tyedyeninja04productions
    1. It’s MatPat! 2. I was a competitive hip hop dancer for 9 yrs until earlier this yr. But I still dance just anywhere I here music for fun. 3. Great video
  • @Themagicinme
    The video is so helpful and you guys are doing good job
  • @tehphoebus
    Came here expecting to roll my eyes. Ended up learning and enjoying myself. Thanks.
  • @DOTTAisKING
    MATT PATT TALKING ABOUT TYPE BEATS??? THAT'S FIRE 🔥 🔥
  • @Willam_J
    August 11th, 2023 is also my birthday. 😃 Great interview! Lots of great information! 😃👍
  • @GgWifi-ot2sh
    This video is so surreal lol food theory man talkin to tuma about "type beats" 2023 is wyldddd.
  • @cobralock
    Very informative! I was able to listen to you clearly and have now learnt new facts and trends that have changed the hip hop industry!
  • @josephnotoempire2949
    When I wrote songs i was puzzled by the old school method of writing lyrics or beginning with a riff? Eventually I found that writing a solid beat first, (thank you John Bonham) guided & informed the future elements. It gives you limitations on what the song is, or is not.  That beat had better fit the genre you are being paid to operate in. Picking just the tempo can define the outcome of your composition. (Reguardless your drummer will play it too fast live.) Like a collage it doesn't matter where you find playful inspiration. It may just be the tamber of an instrument, a hummed voice or background noise.  It helps if you match complementary tambers and retune your drums to match the key you are playing in. (snare drum note on, 'a little help from my friends’) At this point - beat, to bass riff, chordal instrument or baritone instrument, hum a verse, write words to that humming seems natural.  I may be completely wrong. So run real world experiments to verify the truth. #BLM
  • @djflakko1643
    man bought a beat for $200 and flipped it into millions. what an investment that was!