What It Takes to Run One of the Best Bakeries in the U.S. — The Experts
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Published 2024-05-06
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Credits:
Producer: Daniel Geneen
Directors: Daniel Geneen, Murilo Ferreira
Camera: Murilo Ferreira, John Simms
Editor: Josh Dion
Executive Producer: Stephen Pelletteri
Director of Production: Stefania Orrù
Supervising Producer, Development: Gabriella Lewis
Audience Engagement: Frances Dumlao
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All Comments (21)
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That’s my son making those croissants! This bakery is amazing. Nothing beats those English Muffins!
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One of my favorite trends in food businesses recently is people being openly hostile to unnecessary expansion that would hurt their product. Love to see it.
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this lady works HARD!
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She explained everything in detail while being in full hustle mode!!
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would happily watch a netflix series about this woman and her bakery
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(I type this while actively eating one of their baguettes) This video didn't even touch on their incredible pizzas! Rotating monthly menu of meat and veggie pies with ingredients sourced from local farms that are always absolutely delicious. It's a date night favorite to grab one and walk two blocks over to watch the sunset over the ocean while enjoying the pizza.
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Dang, she is IMPRESSIVE! I'd definitely watch a long-form deep-dive on Wayfarer.
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Gotta love the smile as she’s baking. She’s in the right place doing the right thing.
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I’ve never seen someone work so hard and do such a great job of explaining what she’s doing and about her business!!!
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Bakery work is no joke. This is everyday. Amazing work.....
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as a home baker who usually bakes one loaf at a time, maximum two, i am in awe of how crystal moves through her morning producing such brilliant loaves. and yes, kudos to her for keeping it small, authentic and of the highest quality. we need much more of that.
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I am blessed to work a minutes walk from Wayfarer. Always a line out the door. Bread is clearly amazing...Weekly top notch sandwiches with local ingredients and pizzas that change monthly on the weekends. This place is no joke. I always grab a croissant with a meat sandwich. If you are ever in Bird Rock, check this place out!
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Love that she is so passionate and what a positive attitude
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Truly a destination worthy bakery. Crystal is such an incredible baker but also a generous and kind person. I first met her years ago when worked at Proof Bakery in LA. So proud of her journey and what she's established in La Jolla. Now please open a bakery in LA!
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San Diegans who live near that bakery are incredibly lucky to have a passionate baker like her making their breads everyday. The crunch on that baguette is amazing.
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Blown away by not only the technical quality and ability, but the love and passion for what they're all doing. Crystal is a genius!
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Moral of the story is, "Don't get greedy, live and enjoy life."
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i met crystal YEARS ago when she was working at proof in LA -- such a bright spirit, always had passion for her craft. so awesome to see her getting props on eater!
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I've done this, it's such a structured process, one slip and lookout! I don't think customers fully understand the level of work that goes into it. She is amazing..
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I was FIXED to this video for its entirety. This woman has PASSION for baking and it’s visibly seen with her bread. Cannot wait to try her bakeries art one day. 😊
